What is a meme?
We have three definitions from the pieces:
"The variations we will study are ‘memes’ – a concept first coined by Dawkins (1976) to designate cultural artifacts that spread through replication and mutation (Blackmore, 1999)." -Boudana, Frosh, & Cohen
"The Internet meme as a cultural artifact may be defined as ‘a dimension of cultural pro- duction and transmission … contagious patterns of “cultural information”’ such as a concept, image, or phrase (or a combination of text-on-image, known as an ‘image mac- ros’) spread person-to-person via the Internet (Knobel and Lankshear, 2007: 199)." -Marcus & Singer
"users in online collectives often engage in memetic behavior influenced by the interface’s technological design, ethos, and collective identity." -Sparby
What's the difference between a "meme" and something "viral?"